Archive for the ‘Business’ Category

“Just when you think you know the answers, I change the questions!”

-Rowdy Roddy Piper

The profession of massage therapy is evolving everyday to expand and branch out into many different realms proving that it is a value part of healthcare. In the same manner, the art of professional wrestling is evolving to produce better action, healthier athletes, and longer careers for said professionals. I personally have reached outside the box for the typical demographic of massage therapy and entered the ring with treating professional wrestlers as part of my extended clientele.

This past Sunday, I was lucky enough to have the legendary Mike Mooneyham document the work that I have done with professional wrestling and how massage therapy has made and impact on the profession. Click the link below to read the article. Enjoy!

 

READ THE ARTICLE

Jarrod C. Fritz LMT and The Post & Courier's Mike Mooneyham. Mike is the longest reigning pro wrestling editor ever!

Jarrod C. Fritz LMT and The Post & Courier’s Mike Mooneyham. Mike is the longest reigning pro wrestling editor ever!

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“The greatest deception men suffer is from their own opinions.”

Leonardo Da Vinci

It seems these days that the good name of massage therapy has been severely tarnished. The media has a tendency to sexualize massage and the emergence of  many  non-licensed “Massage Parlors” don’t help to justify the legitimacy of massage as proper healthcare. I can’t tell you how many times my profession gets mocked in a social setting by using the terms “rubdown”, “masseuse”, & “happy ending.”

The concept that massage therapy can be easily misconstrued is not difficult to see. Many clients are asked to disrobe in a private room and have someone touch them in a soothing way. History hasn’t helped this misconception either. Many times throughout history, brothels have been masked by the facade of a massage therapy studio. The truth is there is that Massage THERAPY is nothing like the misconception people may have of the profession.

Truth to the matter is that licensed massage therapists go through extensive schooling as well as testing the therapists knowledge on anatomy, physiology, kinesiology, as well as moral code. It truly is a slap in the face of the profession and those who have invested their time, money, and passion into the business of helping people. Understand that there is nothing wrong with your significant other giving you a massage at the end of a hard workday, but when you need more specific help you can rest assured that massage therapist out there trained in understanding the complex relationships of muscles and movement associated with the human body.

In the field of massage therapy there are many different modalities that show how diverse the profession can be utilize to the benefit of  the public. Continuing education that is required for massage therapist to retain their license allows the therapist to excel and keep them at the forefront of their specific specialties.   It is this reason you are seeing the Allied healthcare community become more supportive of the profession and why you see massage therapists in rehabilitation centers, hospitals, doctor’s offices, and chiropractors. The medical professionals understand and trust the importance and many benefits of therapeutic massage.

 

“A wise man proportions his belief to the evidence”

David Hume

I know that I write and post a lot about the benefits of massage and how it is great for general health and well-being. It’s easy to assume that when reading this it’s biased and swayed because it’s my business and I am a massage therapist, but the real truth is that I never believed that massage was anything more than just a luxury. That statement right there is blasphemous to my fellow therapists I’m sure, but I have to be honest so that you understand that Massage Therapy has truly changed my life!

Like many of people who only understand massage from what they see in the media, I really thought that massage was all about relaxing with candlelight, incense, and ambient music. It wasn’t until I applied for the Physical Therapist’s Assistant program at my local community college and was denied due to a lack of volunteer hours, that I was introduced to the clinical side of massage. I decided it would be worth my while to at least give it a shot, so I applied and was required to take several medical pre requisites. Pre requisites for a massage class? I knew at this point massage therapy had to be more serious than what I interpreted.

After getting accepted into the program, I was introduced to the program director and future mentor Steve Jurch. From day one Steve took a very scientific and clinical approach to how massage, or soft tissue treatment, can really make a difference in overall health and wellness. Throughout the program, which was almost 2 years long total, I learned more about biomechnical movement, muscular anatomy, and kinesiology than I had ever thought I would. I was also able to see and experience first hand how different the therapeutic approach really was and how immediately the results could be. It changed the way I felt, moved, and even perceived my environment.

My belief in massage therapy became greater and greater over the years, but in the early stages of my career I was still reluctant and somewhat skeptical. I had to ask many questions and do significant continuing education before I started seeing my treatments really effect people in a positive way. There have been many clients that I have worked with since then that have avoided surgery, regained range of motion, reduced painful and stressful symptoms, and so much more! Massage therapy has been around for many years and has been used to treat people for all kinds of aches, pains, disorders, and illness with great results. How can I not believe in this after seeing first hand many different times!?

It may have taken me some time to convert my skepticism, but I have been a massage therapist for over 10 years and let me tell you…if it can change my mind, I’m sure that it can change yours as well!

“Let him who would enjoy a good future waste none of his present”

Roger Babson

It is with my greatest pleasure to announce that today, May 1, 2014, marks the 3 year anniversary of DEFINED: Therapeutic Massage! I must begin by thanking my wonderful loyal clients, my amazing associates here in the Charleston area, as well as my amazing family in continually supporting me in this endeavor, my dream.third-anniversary-273x300

If you would have told me 10 and a half years ago when I started doing massage therapy that not only would I have still been doing massage therapy but also have a well respected and successful business of my own, I’m pretty sure it would have been hard for me to believe. Almost 4 years ago now, my dream started to develop to create a facility that would offer a unique treatment specially designed for each individual that walked through the door. Three years ago when I opened those doors I was very reluctant as to how to manage the business as well as how accepting the community would be to a type of massage treatment that is not very common from what we see these days.  With a passion and with a dream you continue to move forward, sometimes even blindly, until you have accomplished your goals. I did just that and I can safely say that I will not stop now.

Charleston's Live Professional Wrestling Federation

Charleston’s Live Professional Wrestling Federation

In the past 3 years DEFINED: Therapeutic Massage’s clientele has done a little more than doubled from opening day, as well as had the privilege to sponsor several great athletes in the Charleston, SC area. D:tm is the proud sponsor of Old School Championship Wrestling and all participating wrestlers as well as the official massage therapist to an up and coming triathlete named Jen Kryzanowski. I am also pleased to announce that we are in discussions to sponsor UFC veteran and MMA fighter Rafaello “The Tractor” Oliveira! 

Triathlete and Ironman finisher, Jen Kryzankowski

Triathlete and Ironman finisher, Jen Kryzankowski

 

Three years has also given me the time to become a certified Personal Trainer to help teach corrective exercises that would help restore posture. I have also taken several other classes including Erik Dalton’s Myoskeletal Alignment which has helped the efficiency and lasting effects of my treatments. I continue to be an adjunct instructor in Trident Technical College’s Massage Program where not only do I get the opportunity to help develop some great therapists into the community, but I myself get to stay sharp on my education and knowledge of the ever growing profession that is Massage Therapy.

 

The ride has been amazing and I am very excited to see what the future holds for DEFINED: Therapeutic Massage. Thank you again to everyone for your continued support…here’s to many more awesome years to come!

Many Thanks!  Sincerely,  Jarrod C. Fritz, NCLMT

Many Thanks!
Sincerely,
Jarrod C. Fritz, NCLMT

“Appreciation is a wonderful thing: It makes what is excellent in others belong to us as well”

-Voltaire

I have always been of the mindset that what ever you do, do it to the best of your ability and this includes your “work”. If you do your work to the best of your ability, it will not longer be a job but a passion. Your passion for your career will soon become apparent to all of those around you.  I have always had the up most respect for those who have passion for what they do as I am overly passionate about massage therapy and how it can benefit many.

Apparently the people of Charleston have taken notice of my passion and have an appreciation of because I have been nominated as Best Massage Therapist along with 4 other great therapists in the Charleston City Paper‘s “Best Of” series for 2014. This honor is very prestigious to me and has proved to me that people do notice the hard work that I put in

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to expressing the importance of massage and how much I enjoy help people to become healthier and just have better wellness overall. It would be absolutely amazing if I were to gain enough votes to reach the top position, but either way I know that even with the nomination that my hard work is paying off!

If you would like to visit the ballot and see who has made the other top nominations, please

visit http://charlestoncitypaper.secondstreetapp.com/Best-of-

Charleston-2014/Ballot/RecreationHealthampBeauty and while you are there if you feel inclined to cast your vote for me, I would greatly appreciate it! Thank you again to all my supporters out there and for help to make my dream come true! I will never stop my quest to bring the public health and knowledge with therapeutic massage!

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“Once you start replacing negative thoughts with positive ones, you will start having positive results”

-Willie Nelson

Happy New Year 2014 DTMIt’s that time of year again, in fact it’s the beginning of the year and that means many will be creating resolutions to help them become a better person or accomplish goals. Most of the time these resolutions include losing weight, getting and staying fit, as well as becoming a better person overall. These resolutions can not always be the easiest to maintain and achieve the larger goal of becoming a better you. Massage may not
always be the first thing that you think of for support, but it is a great
option in creating a new you for the new year!
As you may know massage therapy has many benefits for your mind
and body, but how can massage help your resolutions make a better
you? Massage helps to relieve muscular tension and reduce pain in the
muscles and joints, this makes it easier for you to keep to your workouts. When you are able to workout more often, not only do you feel accomplished and healthier but you can be well on your way to losing weight. Another great way that regular massage can help to sustain your resolutions and assist in making a better you is through the regulation and balancing of hormones. Hormones play an important role in body functions and mood stabilization. When our hormones get out of proper balance due to stress, your body responds by weight gain, depression, and a negative attitude. Regular massage therapy stimulates the production and balance of good hormones in the body that promote metabolism, regulate mood, and boosts a positive attitude.
Resolutions are important to those who set them, so that they can become a better and even a newer version of themselves. If you have set some resolutions this year and feel like you could use some help achieving
them, give massage a chance to be a helping hand in the New Year.

“The value of experience is not in seeing much, but in seeing wisely”

-William Osler

As our civilization develops, so do the ways we learn and interpret things. Just years ago you could go into a doctor’s office and see people in the waiting room reading magazines or talking to one another, but these days you are seeing more people in the same setting enthralled in their smartphones. Whether it’s texting, browsing social media, or watching videos, people like the convenience of watching rather than reading.watch

It’s easy to see how this theory can translate over into marketing. As an entrepreneur, most people are use to doing the traditional style of marketing such as flyers, media commercials, and even door to door, but the reality is that most of that is not working anymore. People like getting their information easily and quickly. The simple solution…express your information in visuals! According to several researches, “90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text.”

I personally am passionate about getting the amazing information about the benefits of massage out to the masses and I have been struggling for several years about figuring out what would be the best way.  After researching and investigating from other entrepreneurs, I have learned that video is the best route to go.

Several months ago I created a YouTube channel and have found that many of my clients and potential clients have been pleased with the posts, so in 2014 I will be creating a series of videos that will be short informative about massage therapy as well as answering any questions that you may have about massage an how it can help YOU!  Be sure to tune in and subscribe to DEFINED: Therapeutic Massage’s YouTube channel to learn more and submit your questions!youtube